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Written by Rolf Joho
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Tuesday, 13 October 2009 |
A strategic alliance is when two or more businesses join together for a set period of time. The businesses, usually, are not in direct competition, but have similar products or services that are directed toward the same target audience. Below are ten reasons to create a strategic alliance.
1. You could offer your customers a larger variety of products or services. This will allow you to spend less time and money developing new products to sell.
2. Your number of sales people will increase because you're combining with other business. You won't have spend to time and money hiring new employees.
3. Your marketing and advertising budget will increase. When you form a strategic alliance with other businesses you both will share the advertising and marketing costs.
4. You can now offer your existing customers more back-end and upsell products. This will increase your sales and profits.
5. Your business will gain a larger number of skilled people working on the same project. You will gain the knowledge of the other businesses employees.
6. You will be able to beat your competition by selling to a larger target audience. You will also increase the total number of existing customers you can sell your products and services to.
7. You can exchange endorsements with your alliance partners. You'll add more credibility to your business and gain your potential customers trust to buy.
8. You can expand your business more rapidly. You can develop new products and services faster with a larger work force.
9. You'll be able to solve your customer's problems faster with a larger base of customer service people. You'll also learn new ways to improve your customer service from your alliance partners.
10. You'll have a larger number of "strategic thinking" people. This will allow both businesses to come up with profitable business ideas quicker than before.
Quote of the Day:
"A man of character finds a special attractiveness in difficulty, since it is only by coming to grips with difficulty that he can realize his potentialities." -- Charles de Gaulle
Thank you for being a valued subscriber Jason!
Sincerely, Rolf Joho |
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Written by Ivana & Alex
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Monday, 12 October 2009 |
Many people have a very hard time choosing the best CPA affiliate networks to work with - and even harder it is to get accepted.
So in this email, we are going to cut you HOURS of research, and provide ALL the information you need to know, to make these tasks easy as 1-2-3.
First, below is the list of affiliate networks that we are or have been working with, and can recommend:
1) ClickBank 2) Commission Junction 3) Shareasale (has CPA) 4) Lidango (CPA) 5) MaxBounty (CPA) 6) Affiliate.com (CPA)
There are so many more, but these few will be more than enough to make good money online.
Now, here comes the most difficult part - getting accepted for these affiliate networks, so you can promote their offers.
Getting accepted is not easy. Mostly because there is so much fraud lately, that those affiliate networks do not want to work with just anybody. They need trusted people in their network.
Additionally, they want people who MAKE them money. So to get accepted, you have to make them feel like you are the perfect candidate.
First, you will have to fill out an online application form to get approved. Get a simple website ready before you do that - so you have something to show. OR - say you are doing PPC direct linking campaigns, so you have no websites.
Make it sound like you're a seasoned CPA marketer. Tell them you're already working with a few other networks and someone said something good about them, so you want to try out their offers.
In the fields where they ask what niches you are working in, tell you are promoting business, insurance, dating, and health offers. How you will make those sales - tell them you will do PPC and media buys, and that your goal is to make at least 3000-5000 per month on their network.
Don`t worry, you are not lying. You really can make this much on one network, and even if you don`t do PPC or media buys yet, there will come a day when you will do it.
After submitting your application online, you will have to talk to your affiliate manager to get approved.
90% of your approval success will depend on the next step. Read carefully - right after submitting your application, CALL THEM. Tell the affiliate manager the same things you filled in the application form. This will get you approved almost instantly!
If you are outside US (as most of the networks are based in the US) and cannot call, make sure you contact the affiliate manager by email or instant messenger right away.
Doing these steps should be enough to get approved to the CPA affiliate networks 95% of the time.
Good luck!
Ivana & Alex |
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Last Updated ( Monday, 12 October 2009 )
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Written by Rolf Joho
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Thursday, 01 October 2009 |
1. Express the same views as your target audience. Bring up common likes and dislikes in your ad. This will create instant rapport with your audience. 2. Add viral marketing into your promotional plans. Allow your visitors to give away your free stuff, just include your ad somewhere on all the freebies. 3. Design your web site to be less confusing. Don't use a lot of graphics, links and anything that takes away from your sales message. 4. Give your visitors the option of viewing your web site by autoresponder or printing it out. They might not have the time right then to look it over. 5. Increase your opt-in e-mail list quickly by giving away a product at no cost. Just require people to subscribe to your e-zine in exchange. 6. Joint venture your web business with other offline businesses. Look for businesses that have the same target audience and create a win/win deal with them. 7. Expand your target audience by adding a new product line or packaging your main products with other ones. You could also add-on extra services. 8. Persuade your visitors to like you. People buy from people they like. You could tell them a joke, give them a compliment, give them a freebie, etc. 9. Submit the free stuff you offer to online freebie directories. They usually get tons of traffic because people like to get things for free. 10. Use headlines and sub headlines that are aimed directly at your audience. If you're selling things to lawyers use a headline like "Attention All Lawyers!". Quote of the Day: "Laughter is the shortest distance between two people." -- Victor Borge Thank you for being a valued reader Sincerely, Rolf Joho |
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